Since SKYCITY Entertainment Group opened its first casino in Auckland in 1996 the company has been determined to not only provide a good return for its shareholders but to be a responsible corporate citizen and an effective community leader, wherever it operates.
Its community contribution, while comprehensive, can be categorised under three broad headings:
Financial Contributions
Including donations, fundraising, sponsorships, in-kind support and Community Trust grants for a wide range of community groups and activities, as well as contributions through rates, taxes and spending on salaries and wages, goods and services.
Leadership
Through active participation in local business activities, tourism promotion and civic, state and national development.
Fostering the local way of life
Through involvement in, and support for, events and activities that are important to the communities of which it is a citizen. As the company grows, and embraces the future, it remains committed to making a real and positive contribution to the growing list of communities in which it operates.
