30/09/2008

SKYCITY's marketing team announces new appointment

SKYCITY Auckland welcomes Mohamad Hameed’s appointment as Customer Insights Manager within the Marketing Team.
In the role of Customer Insights Manager, Hameed will be responsible for providing insight into the customer base and broader market. This focus will enable the SKYCITY team to constantly refine strategies and initiatives, and ultimately deliver improved results.

Following on from his experience in the US as a Senior Business Analyst, as well as a series of roles within strategic planning, Hameed will look to continue his achievements at SKYCITY. Previous accomplishments at Memeo Inc, California included significant increases in gross revenues, through testing and experimentation of programs and promotions.

Sarah Gibbons, Marketing Manager Gaming, said: “We look forward to welcoming Mohamad, with a wealth of experience in customer analytics and market evaluation; he will become a strong asset within our team.”

Mr Hameed will also be supported by Sabrina Fougere, as a Customer Analyst.

ENDS

For further information please contact:

Olivia Brewer, Communications Executive
SKYCITY Entertainment Group
Phone: +64 9 363 6334
Mobile: 021 505 638
E-mail: olivia.brewer@skycity.co.nz